What use cases should I start with?
Last updated: May 12, 2026
Top starting points, ordered by impact:
Each of the following sections link to a guide with detailed implementation steps, examples, and best practices
1. Upcoming order / billing reminder
Goal: When sending an upcoming order/billing reminder, you should expect to reduce churn by about 20% and increase average order value (AOV) through upsells and cross sells by about 50%.
Primary block(s) you will utilize:
📄 Implementation & Examples: Upcoming order / billing reminder
2. Upsell flows / campaigns
Goal: Convert subscribers to higher-value plans or bundles to increase AOV.
Primary block(s):
📄 Implementation & Examples: Upsell flows & campaigns
3. Subscriber winback / reactivation
Goal: Reactivate past subscribers directly in their inbox. Zaymo's reactivate blocks typically lifts attributed reactivation by ~40%.
Primary block(s):
📄 Implementation & Examples: Customer winbacks / reactivation
4. Post-purchase replenishment & OTP → subscriber flows
Goal: Increase repeat orders by converting one-time purchasers to subscribers.
Primary block(s):
📄 Implementation & Examples: Post-purchase replenishment & OTP → subscriber flows
5. Cross-sell flows / campaigns
Goal: Boost AOV by promoting one-time purchases or subscription add-ons. Most brands see a 40% - 50% lift in attributed add-ons when using Zaymo
Primary block(s):
📄 Implementation & Examples: Cross-sell flows & campaigns
6. Forms & quizzes
Goal: Collect zero-party data to segment your audience, deliver tailored offers, and boost engagement through gamification.
Primary block(s):
📄 Implementation & Examples: Forms & quizzes
7. In-email reviews
Goal: Increase review submissions to enhance credibility and boost sales. Using the in email reviews, you should expect ~30% - 50% lift in reviews collected.
Primary block(s):
📄 Implementation & Examples: In-email reviews
8. SMS capture
Goal: Increase SMS opt-ins to expand your marketing reach.
Primary block(s):